Riversol Travel-Size Campaign: A Cross-Channel Success

I worked on the art direction, photography, editing, and branding for Riversol’s travel-size skincare campaign, ensuring a consistent and engaging brand experience across multiple platforms.

Concept: Miniatures & Giant Products

The idea behind this campaign was to create a playful, eye-catching concept using miniature figures interacting with the products as if they were giant landmarks. This approach brought a sense of scale, creativity, and storytelling, making the travel-size skincare products feel both fun and essential for any adventure.

To reach more customers and boost awareness, I created:

✅ Eye-catching ads for Google and Facebook to drive engagement.
✅ Social media assets for organic posts, keeping the brand’s look fresh and cohesive.
✅ eCommerce visuals to highlight the product and improve conversions.
✅ Fun animated GIFs for email marketing, making campaigns more dynamic and clickable.

This multi-platform approach helped strengthen brand visibility, connect with skincare lovers, and drive sales.